Best Market Research Software for 2026 - Krowdbase

Best Market Research Software for 2026 - Krowdbase

Market Research helps organizations connect siloed teams and reduce handoff delays while aligning stakeholders around clear responsibilities and outcomes. Instead of stitching together point tools, a dedicated market research platform centralizes workflows, data, and communication so decisions move faster and errors drop. Teams across startup founders and operations leads see immediate gains from consistent processes, governed access, and reliable records of who did what and when. Krowdbase lists the best Market Research Software with pricing, features, screenshots, and demos. Compare vendors easily to find the right fit for your team size, industry, and budget. 

During evaluation, focus on configurability, admin effort, reporting depth, and how well it integrates with single sign-on, MFA, and audit logging. Selecting the right market research solution today sets a durable foundation for scale, resilience, and measurable ROI over time. Clear pricing and transparent roadmaps help teams adopt confidently.

169 Softwares | Rankings updated: Feb 27, 2026

Explore top Market Research Softwares with features, pricing, screenshots, and videos

Features
Devices
Pricing
Free Trial
statista
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statista

Cloud-based platform that enables businesses to view and analyze data related to different market segments and products via statistics.

Free Trial Not AvailableStarting at: $0
SurveyMonkey
SurveyMonkey logo

SurveyMonkey

With expert templates, 25+ question types, and AI-assisted survey design and insights, SurveyMonkey makes it easy to create surveys that help you reach and learn from the right audienceno expertise required. Whether you need to go big picture or dril...load more

Free Trial Not AvailableStarting at: $30/per year
Google Trends
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Google Trends

Data analysis solution that helps SEO professionals view and track trending topics, discussions or other details via graphs and charts.

Free Trial Not Available
Tableau
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Tableau

Tableau helps people transform data into actionable insights that make an impact. Easily connect to data stored anywhere, in any format. Quickly perform ad hoc analyses that reveal hidden opportunities. Drag and drop to create interactive dashboards ...load more

Free Trial Not AvailableStarting at: $15/per month
Semrush
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Semrush

Semrush enables businesses globally to run search engine optimization, pay-per-click, content, social media and competitive research campaigns and get measurable results from online marketing. Semrush allows customers to understand trends, uncover in...load more

Free Trial Not AvailableStarting at: $139.95/per month
Ahrefs
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Ahrefs

Ahrefs is trusted by SEOs and marketers worldwide as the ultimate toolset for SEO, powered by industry-leading data. Boasting the #1 most active SEO crawler, Ahrefs crawls the web 24/7, stores vasts amount of data, and makes it easily accessible via ...load more

Free Trial Not AvailableStarting at: $99/per month
BuzzSumo
BuzzSumo logo

BuzzSumo

Founded in 2013, BuzzSumo has been loved by marketers and their all-in-one content marketing tool worldwide ever since. BuzzSumo gives you the content research and performance insights you need, fast. From Facebook, Twitter, Pinterest, and Reddit dat...load more

Free Trial Not AvailableStarting at: $199/per month
Typeform
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Typeform

Typeform is a refreshingly different survey builder. We help over 150,000 businesses gather more useful feedback and do more thorough research with surveys people enjoy. Designed to look striking and feel effortless to fill out, Typeform drives 500 m...load more

Free Trial Not AvailableStarting at: $29/per month
Crunchbase
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Crunchbase

Crunchbase solutions provide automated prospecting tools, advanced search capabilities, and actionable insights for businesses.

Free Trial Not AvailableStarting at: $29/per month
Similarweb
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Similarweb

At Similarweb, were dedicated to helping businesses harness the full power of the digital world. Our solutions address a wide range of needs - from in-depth competitive analysis across marketing channels to actionable, large-scale data insights. With...load more

Free Trial Not AvailableStarting at: $125/per month
Zoho Analytics
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Zoho Analytics

AI-Powered Self-Service BI and Analytics Platform that helps you get new insights from your business data

Free Trial AvailableStarting at: $30/per month
Mixpanel
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Mixpanel

Mixpanel is a modern decision analytics platform that empowers teams to move with speed and confidence. Built for product, marketing, and data teams, Mixpanel delivers real-time insights into user behavior helping companies understand what s working,...load more

Free Trial Not AvailableStarting at: $0/free plan
Hotjar
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Hotjar

Hotjar helps small businesses improve website performance by visualizing user behavior and gathering feedback through heatmaps, surveys, and session recordings. It most used by marketing teams for conversion optimization. Reviewers highlight heatmaps...load more

Free Trial AvailableStarting at: $39/per month
Brandwatch
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Brandwatch

Brandwatch s industry leading Social Media Marketing solution is everything you need to discover, attract, and engage customers on social. Collaborate seamlessly with one shared calendar, bringing all your social platforms together. Manage your commu...load more

Free Trial Not Available
Sprout Social
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Sprout Social

Sprout Social offers powerful social management solutions for leading agencies and brands including Hyatt, Ogilvy, Leo Burnett, Evernote and Microsoft. Sprout enables brands to simplify social management, reporting, publishing, customer service, enga...load more

Free Trial Not AvailableStarting at: $199/per month
Owler
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Owler

Owler is a business intelligence platform with over 5 million users and over 15 million private and public companies, so you can stay ahead of the competition with instant updates on companies across all industries! Owler Max provides you with accoun...load more

Free Trial Not AvailableStarting at: $350/per month
MarketMuse
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MarketMuse

MarketMuse accelerates content creation, reinventing how marketers improve organic search rankings, drive expertise in their industry and impact business strategy. MarketMuse Suite, an AI-powered Content Intelligence and Strategy Platform, analyzes m...load more

Free Trial Not AvailableStarting at: $99
Jotform
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Jotform

Krowdbase Shortlist

Jotform helps small teams automate forms and surveys with customizable fields, mobile signatures, and survey logic. Its widely used by administrative roles across nonprofits and education. While PDF formatting and task tracking pose challenges, advan...load more

Free Trial AvailableStarting at: $39/per month
SurveyLegend
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SurveyLegend

Krowdbase Shortlist

SurveyLegend is the next generation of online surveys engaging, platform-independent & beautiful. It empowers companies large and small and individuals to create mobile-friendly surveys. Now you can create great-looking surveys on your PC or tablet, ...load more

Free Trial Not AvailableStarting at: $0
Nextiva
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Nextiva

Krowdbase Shortlist

Nextiva is a VoIP call center platform popular among small businesses in insurance, construction, and real estate. It streamlines call management with tools like voicemail-to-email and custom call routing. Setup is quick, and reliability is strong. W...load more

Free Trial Not AvailableStarting at: $25/per month
Survio
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Survio

Krowdbase Shortlist

Survio is a professional online survey platform trusted by over 5 million users worldwide. It helps organizations of all sizes businesses, educational institutions, and non-profits collect and analyze feedback quickly and effectively. With ready-to-u...load more

Free Trial Not AvailableStarting at: 15/per month
Tango
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Tango

Krowdbase Shortlist

Tango mission is simple: We make gift cards easy to send and awesome to receive. By bundling easy-to-use technology, desirable incentives, and expert service, we help companies get the most out of their reward and incentive programsrom customer acqui...load more

Free Trial Not Available
QuestionPro
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QuestionPro

Create a stand-alone branded website for your members. and engage with your customer community.

Free Trial Not AvailableStarting at: $0
Zoho Survey
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Zoho Survey

Krowdbase Shortlist

Zoho Survey helps create surveys, gather feedback, conduct research, and gain insights to improve business decisions.

Free Trial AvailableStarting at: $35/per month
XM for Strategy & Research
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XM for Strategy & Research

Create, distribute and analyse surveys in minutes with the world's most trusted survey software. Qualtrics is a sophisticated, easy-to-use platform that can handle everything from simple questionnaires to detailed research projects. Building surveys ...load more

Free Trial Not Available