Samsara vs Azuga Fleet Comparison: Everything You Need to Know Before Choosing

Azuga Fleet is a fleet management and telematics solution from Azuga, a US company that is now part of Bridgestone. It addresses the challenges faced by businesses operating vehicle fleets: limited visibility of where vehicles are, rising fuel and maintenance costs, unsafe driving behaviour and the administrative burden of regulatory compliance. Azuga’s approach combines GPS tracking hardware, vehicle diagnostics and AI-enabled dash cameras with a cloud platform that turns raw data into actionable information for fleet managers. A distinctive element is its focus on positive driver engagement: rather than relying solely on monitoring and penalties, the platform scores driving behaviour and rewards safe drivers, encouraging lasting improvements in safety and efficiency while reducing accident risk and insurance exposure. Core capabilities include real-time vehicle location, route history and geofencing; engine diagnostics and fault code alerts that support preventive maintenance; fuel usage and idling reports; and driver safety scoring based on events such as harsh braking, speeding and phone distraction. Azuga SafetyCam provides road-facing and dual-facing video with event detection, and ELD functionality helps commercial fleets comply with hours-of-service rules. Additional modules cover asset tracking for trailers and equipment, dispatch and routing, and field service management. Driver and manager mobile apps extend visibility beyond the desktop, and integrations with fuel card providers, payroll, ERP and field service systems allow fleet data to be shared across the business, supported by an open API. The service is delivered as a subscription with installed or plug-in devices and is aimed at small and mid-sized fleets in construction, field services, utilities, transportation, distribution, government and HVAC and plumbing trades. Its combination of telematics and video makes it suitable for companies seeking a single vendor for tracking and safety. Pricing starts from around USD 25, typically per vehicle; there is no free trial and no free version in this listing.