Best Marketing Attribution Software for 2026 - Krowdbase
Marketing Attribution helps organizations shorten cycle times with automation and alerts while aligning stakeholders around clear responsibilities and outcomes. Instead of stitching together point tools, a dedicated marketing attribution platform centralizes workflows, data, and communication so decisions move faster and errors drop. Teams across HR leaders managing distributed workforces see immediate gains from consistent processes, governed access, and reliable records of who did what and when. Krowdbase lists the best Marketing Attribution Software with pricing, features, screenshots, and demos. Compare vendors easily to find the right fit for your team size, industry, and budget.
During evaluation, focus on configurability, admin effort, reporting depth, and how well it integrates with open APIs and webhooks for extensibility. Selecting the right marketing attribution solution today sets a durable foundation for scale, resilience, and measurable ROI over time. Clear pricing and transparent roadmaps help teams adopt confidently.
98 Softwares | Rankings updated: Feb 28, 2026
Top 5 Marketing Attribution Software
Explore top Marketing Attribution Softwares with features, pricing, screenshots, and videos
Ruler Analytics
Ruler Analytics gives you the true picture of the impact of your marketing: call tracking, form tracking, CRM connections + more. It enables marketing teams to optimise their activities for more than form fills, create an lead-to-revenue reporting in...load more
LeadsRx
Support for the broadest range of channels including digital, TV, radio, podcast, OTT, and more. Built-in identity graph solves issue of cross-device journeys. Universal Pixel collects only first-party data, which can optionally be sent to a private ...load more
Branch Metrics
Branch is a cross-platform attribution and linking platform used by the 40,000 of world's top mobile brands like Pinterest, Airbnb, BuzzFeed, GoEuro to unify mobile measurement and user experiences across devices, platforms, and channels. Branch incr...load more
Singular
Marketing teams from LinkedIn, Rovio, Lyft, Warby Parker, Twitter, and more, rely on Singular to get a complete view of their marketing performance, with the most comprehensive suite of tools to futureproof their growth. Singular powers marketers to ...load more
Improvado
Improvado is an AI-powered marketing intelligence platform that enables marketing and analytics teams to unlock the full potential of their data for impactful business decisions. Designed for medium to large enterprises and agencies, Improvado seamle...load more
Branch
Branch enables businesses to accelerate payments to their workforce with our comprehensive workforce payments platform. Companies turn to Branch to empower workers with tools like instant payments, free earned wage access, and cashless tips/mileage r...load more
AppsFlyer
AppsFlyer's attribution platform enables marketers to attribute every app install to the marketing campaign and media source that drove it. Granular dashboards report which network or channel, ad type, ad group, and ad creative drove each user. Deep ...load more
Kochava
The Kochava platform is a comprehensive set of measurement and targeting tools for app marketers. Kochava gives marketers and app developers real-time visualizations of mobile app campaign performance and engagement for precise audience creation, tar...load more
CAKE
Cake Equity simplifies equity management for busy startups. Manage cap tables, stock options, grants, and more with ease. Our intuitive interface and advanced analytics help you make informed decisions about your equity and fundraising strategies. Au...load more
CleverTap
CleverTap's push notifications allow you to reach users that are currently not in your app. These messages attract user attention and get them back into your app using personalized, interactive and media-rich push notifications. Drive better engageme...load more
RedTrack
RedTrack.io is a cloud-hosted ad tracking&conversion attribution solution that helps consolidate ad data across all channels and solve the issue of delayed and inaccurate decisions, resulting in waste of time, money and opportunities. Track all your ...load more
Matomo
Matomo is the leading open-source web analytics solution that gives you 100% data ownership. Make more informed decisions and enhance your customer experience while ensuring GDPR compliance, data ... Read more
monday.com
monday.com helps small businesses manage projects, tasks, and workflows with customizable boards. Its popular in marketing, IT services, and software services, especially among administrative and creative teams. Users value its team collaboration too...load more
Wrike
Wrike is a project management platform used by small businesses in IT services, marketing, and education to manage tasks, workflows, and timelines. Users highlight its dashboards and collaboration tools as standout features, while some cite a steep l...load more
Marketo Engage
Adobe Marketo Engage is a powerful, scalable and marketer-friendly marketing automation solution that enables brands to create a global marketing COE to orchestrate and execute cross channel campaigns across buying journeys. It helps improve buyer en...load more
Looker
Looker is a data analytics solution that's helping companies rethink business intelligence & data visualization. With Looker, teams can break down data silos by quickly and easily integrating data from across data sources into a single view. Everyone...load more
Adobe Analytics
Adobe Analytics empowers marketing, product, and business teams with insights to understand their customers and the journeys they take across digital channels, products, content, and services. From digital data collection and relational clickstream p...load more
TapClicks
The TapClicks Smart Marketing Cloud provides end-to-end business intelligence capabilities that include SEO, social and PPC reporting, automated order entry, set up and approval workflows, marketing performance analysis and the creation of interactiv...load more
Liine
Built just for healthcare practices, Liine captures accurate insights from 100% of your new patient calls and forms with ZERO manual data entry. Effortlessly track staff performance, marketing attribution, reasons NOT booked, booking rates, treatment...load more
Terminus
Terminus, leader of the account-based movement, helps Marketing, Sales, and Customer Success work better together to drive a winning go-to-market strategy and exceptional customer experiences. Terminus offers the best data, channels, and analytics al...load more
CallTrackingMetrics
CallTrackingMetrics is a global conversation analytics provider giving marketers data to make confident strategy decisions. With just one line of (easy to implement) code we uncover analytics for all the conversations and leads that matter to you. Ca...load more
Voluum
Voluum is a cloud-based ad tracker for affiliate marketers, media buyers and agencies. It makes tracking, optimizing, and automating ad campaigns easy. With Voluum you can quickly maximize your ROI and boost the performance of your advertising.
NinjaCat
NinjaCat is a digital marketing performance management platform that helps marketers unify campaign data and automate reporting. We work with agencies, media companies, and brands any marketing team that needs to produce comprehensive and consistent ...load more
Affise
Affise is an affiliate marketing and mobile attribution platform that helps businesses manage, attribute, and scale performance marketing across web and mobile. Trusted by 1,000+ companies since 2017, Affise combines precision tracking, partner manag...load more
ActiveDEMAND
ActiveDEMAND is a complete all-in-one marketing infrastructure for established agencies looking to profitably scale their operations. The fully white-labeled marketing automation system includes email marketing, workflow automation, call tracking, fo...load more