Marketo Engage

Adobe Marketo Engage is a powerful, scalable and marketer-friendly marketing automation solution that enables brands to create a global marketing COE to orchestrate and execute cross channel campaigns across buying journeys. It helps improve buyer engagement and conversions by personalizing content based on buyer signals, behavior & AI to create tailored journeys for individuals and teams. It aligns strategy, messaging and execution across marketing and sales by sharing customer engagement data & insights between them; increasing sales productivity. It optimizes marketing impact through out of the box dashboards, customizable reports and multi-touch attribution. It connects new data sources without extensive IT support, creating a central hub for customer intelligence to improve efficiency, ROI and customer experience.

Marketo Engage belongs to the Account Based Marketing, Customer Journey Mapping Tools, Personalization, SEO, Sales Enablement, All-in-One Marketing Platform, Blog, Campaign Management, Customer Engagement, Landing Page, Lead Generation, Lead Management, Lead Nurturing, Marketing Analytics, Marketing Attribution, Marketing Automation, Mobile Marketing, Predictive Lead Scoring, Sales Force Automation, Social Media Marketing category.

Marketo Engage offers features such as Campaign Personalization, Lead Nurturing, Lead Qualification, Reporting/Analytics, Target Account Identification, Activity Dashboard, Activity Tracking, Behavioral Analytics, Customer Experience Management, Customer Segmentation, Customizable Templates, Data Import/Export, Engagement Tracking, Performance Metrics, A/B Testing, Customizable Branding, Email Marketing, Recommendations, Third-Party Integrations, Website Personalization, Dashboard, Reporting & Statistics, SEO Management, Alerts/Notifications, Collaboration Tools, Content Library, Email Management, Performance Management, Real-Time Data, Behavior Analytics, Dynamic Content, Landing Pages/Web Forms, Lead Management, List Management, Multi-Channel Marketing, Content Management, Content Publishing Options, Drag & Drop, Post Management, Website Management, Campaign Analytics, Campaign Planning, Contact Database, Contact Management, Lead Capture, Multi-Campaign, Communication Management, Customer History, Live Chat, Multi-Channel Communication, Campaign Scheduling, CAN-SPAM Compliance, Customizable Fields, Event Triggered Actions, Mobile Optimization, Subscriber Management, Campaign Management, Design Management, Real Time Editing, Responsive Web Design, Lead Segmentation, Lead Verification/Validation, Interaction Tracking, Pipeline Management, Drip Campaigns, Lead Notifications, Campaign Tracking, Conversion Tracking, Data Visualization, KPI Monitoring, ROI Tracking, Attribution Modeling, Cross Channel Attribution, Multi-Touch Attribution, Marketing Automation, Segmentation, Autoresponders, SMS Marketing, AI/Machine Learning, Lead Distribution, Predictive Analytics, Prioritization, Customer Database, Sales Activity Management, Task Management, Automated Publishing, Multi-Account Management, Social Media Integration, Social Media Monitoring, Social Promotion.

No, Marketo Engage does not offer a free trial.