Best Product Analytics Software for 2026 - Krowdbase

Mixpanel is a modern decision analytics platform that empowers teams to move with speed and confidence. Built for product, marketing, and data teams, Mixpanel delivers real-time insights into user behavior helping companies understand what s working,...load more

Amplitude is a leading web and mobile analytics solution with cross-platform user journey tracking, user behavior analysis and segmentation capabilities. Go beyond metrics like pageviews and clicks. See every path users take in a single view and zoom...load more

Hotjar helps small businesses improve website performance by visualizing user behavior and gathering feedback through heatmaps, surveys, and session recordings. It most used by marketing teams for conversion optimization. Reviewers highlight heatmaps...load more

Fullstory is a behavioral data and analytics platform that helps technology leaders and digital experience teams understand their digital story so they can make every interaction more human. Customer-centric enterprises rely on Fullstory to uncover a...load more

Looker is a data analytics solution that's helping companies rethink business intelligence & data visualization. With Looker, teams can break down data silos by quickly and easily integrating data from across data sources into a single view. Everyone...load more

Tableau helps people transform data into actionable insights that make an impact. Easily connect to data stored anywhere, in any format. Quickly perform ad hoc analyses that reveal hidden opportunities. Drag and drop to create interactive dashboards ...load more

Snowflake empowers the Data Cloud, fostering global data connectivity and collaboration across diverse scales and types.

Zapier helps small businesses automate workflows across thousands of apps, with most users working in marketing, IT, and administrative roles. Its standout benefit is saving time by reducing manual tasks through no-code automation and integrations. U...load more

HubSpot CRM is a contact and lead management platform used primarily by small businesses in marketing, IT, and software services. Reviewers highlight its ease of use, strong email tracking, and integrations with Gmail and Outlook. A 2025 update intro...load more

Intercom is the leading AI customer service company, helping businesses deliver incredible customer experiences at scale.

Cloud-based and on-premise platform that enables businesses to create custom designs, share prototypes among team members.

Build best-in-class products for your customers. Scale customer onboarding by designing guided experiences that are proven to accelerate time to value. Leverage best-in-class product analytics to understand successful user behaviors and automatically...load more

Smartlook is a qualitative analytics solution for web and mobile helping over 300,000 businesses of all sizes and industries answer the whys behind users actions. Why do users churn, or why arent they using that feature Eliminate the guesswork: alway...load more

Kissmetrics is a marketing and product analytics tool founded on the principle that data isn't just a set of numbers you plop into a graph and present to your boss. Each number represents a user, a customer, or a significant action that contributes t...load more

Build a better subscription business. ChartMogul gives you 1-click analytics for Stripe, Braintree, Chargify, Recurly & PayPal (or API). Over 800 subscription businesses are using ChartMogul to measure, understand and grow their business, using Churn...load more

Google Analytics 360 is an enterprise-level analytics platform with in-depth performance indicators, such as ROI analysis reports. The app's primary function is to provide insights into customer behavior interactions with websites and apps to identif...load more

Website optimization tools used by 500,000+ sites worldwide. Heatmaps, recordings, surveys, live chat and more included in every plan.

Syft Analytics is the award-winning interactive & collaborative financial reporting tool. From simple reports through to integrated forecasts, businesses and accountants use Syft to create, collaborate on, and explore beautiful financial reports. 9 o...load more

Mouseflow is a behavior analytics platform used to optimize website experiences towards improving conversions. With Mouseflow, you get 6 types of heatmaps built automatically for all your pages to truly understand what gets your visitors' attention, ...load more

Contentsquare #1 Digital Experience Analytics Cloud is a feature-rich, enterprise-class platform used by 800+ leading brands to uncover hidden customer behaviors and deliver better experiences. Capabilities like Zone-Based Heatmaps, Journey Analysis,...load more

Whatfix is the most trusted Digital Adoption Platform globally, helping Enterprises and Fortune 500 companies drive software adoption, reduce time to launch, increase employee productivity, and see a positive software ROI. With Whatfix, one of the to...load more

Twilio Segment is the world leading Customer Data Platform (CDP). The platform provides 25K+ companies with the data foundation that they need to put their customers at the heart of every decision. Using Segment, companies can load customer data into...load more

Clarity is a free, easy-to-use tool that captures how real people actually use your site. Setup is easy, and you'll start receiving data in minutes. With features including advanced heatmaps, session recordings, and robust user insights to analyze yo...load more

Record, replay & analyse web & mobile app sessions to understand what customers/visitors do your digital channels and why.

Canny's product roadmap tool helps you prioritize, score, and move ideas to production while keeping customers updated. It syncs with popular project management tools and is perfect for startups or established businesses. Get started for free and str...load more