Fullstory

Fullstory is a behavioral data and analytics platform that helps technology leaders and digital experience teams understand their digital story so they can make every interaction more human. Customer-centric enterprises rely on Fullstory to uncover and eliminate the friction buried between clicks and across workflows, turning frustrated visitors and employees into unwavering advocates. From proactively highlighting areas for optimization to triggering real-time personalization that genuinely resonates, Fullstory s behavioral data and agentic AI provide deeper and more immediately actionable insights beyond conventional web and product analytics. Fullstory automatically collects, structures, and enriches behavioral data from digital activities like what users play and pause, what they copy and paste, where they zoom in & out, what apps are in use, and translates those behaviors into actions, insights, and recommendations.

Fullstory belongs to the Insight Engines, Business Intelligence, Customer Experience, Customer Journey Mapping Tools, Dashboard, Heatmap, Mobile Analytics, Product Analytics, Qualitative Data Analysis, Web Analytics, Website Monitoring, Website Optimization Tools category.

Fullstory offers features such as AI/Machine Learning, Augmented Analytics, Data Aggregation, Multiple Data Sources, Search/Filter, Ad hoc Reporting, Collaboration Tools, Dashboard, Data Visualization, Key Performance Indicators, Performance Metrics, Visual Analytics, Customizable Fields, Customizable Templates, Real-Time Notifications, Reporting/Analytics, Activity Dashboard, Activity Tracking, Behavioral Analytics, Customer Experience Management, Customer Segmentation, Data Import/Export, Engagement Tracking, Access Controls/Permissions, Alerts/Notifications, Functions/Calculations, KPI Monitoring, Geographic Maps, Heatmaps, Real-Time Analytics, Reporting & Statistics, Website Analytics, A/B Testing, Behavior Tracking, Conversion Tracking, In-App Events Tracking, Multi-Channel Attribution, Cohort Analysis, Customer Journey Mapping, Funnel Analysis, Interactive Reports, Usage Tracking/Analytics, Annotations, Qualitative Comparative Analysis, Statistical Analysis, Text Analysis, User Research Analysis, Campaign Management, Goal Setting/Tracking, Keyword Tracking, Referral Tracking, Time on Site Tracking, User Interaction Tracking, Web Traffic Reporting, Event Logs, Real-Time Monitoring, Uptime Reporting, API, Keyword Research Tools, Problem Area Alerts.

No, Fullstory does not offer a free trial.