Best Marketing Analytics Software for 2026 - Krowdbase
Marketing Analytics helps organizations capture cleaner data for timely, board-ready reporting while aligning stakeholders around clear responsibilities and outcomes. Instead of stitching together point tools, a dedicated marketing analytics platform centralizes workflows, data, and communication so decisions move faster and errors drop. Teams across IT and security owners in regulated industries see immediate gains from consistent processes, governed access, and reliable records of who did what and when. Krowdbase lists the best Marketing Analytics Software with pricing, features, screenshots, and demos. Compare vendors easily to find the right fit for your team size, industry, and budget.
During evaluation, focus on configurability, admin effort, reporting depth, and how well it integrates with open APIs and webhooks for extensibility. Selecting the right marketing analytics solution today sets a durable foundation for scale, resilience, and measurable ROI over time. Clear pricing and transparent roadmaps help teams adopt confidently.
383 Softwares | Rankings updated: Jan 13, 2026
Top 5 Marketing Analytics Software
Explore top Marketing Analytics Softwares with features, pricing, screenshots, and videos
Mailchimp
Mailchimp is a marketing platform primarily used by small businesses in marketing and IT services to manage email campaigns and customer outreach. Users value its drag-and-drop editor and real-time analytics for campaign tracking. Its AI growth...load more
Jira
Jira is particularly well suited to software development and agile teams. Its versatility, however, extends beyond software development to product management, IT operations, and customer support, and it offers robust issue tracking and task...load more
Google Analytics 360
Google Analytics 360 is an enterprise-level analytics platform with in-depth performance indicators, such as ROI analysis reports. The app's primary function is to provide insights into customer behavior interactions with websites and apps to...load more
HubSpot Marketing Hub
HubSpot offers a powerful suite of tools that help you turn visitors into leads. You'll get lead flows, forms, kickback emails, analytics, and more -- all designed to make it easy for you to efficiently grow your business. Capture leads, learn who...load more
monday.com
monday.com helps small businesses manage projects, tasks, and workflows with customizable boards. Its popular in marketing, IT services, and software services, especially among administrative and creative teams. Users value its team collaboration...load more
Hootsuite
Hootsuite helps small businesses in marketing, nonprofit, and education manage and schedule content across platforms such as Instagram and LinkedIn. It stands out for its post scheduling and dashboard visibility, though users often cite pricing as a...load more
Zoho Social
Zoho Social is a comprehensive social media management tool that helps you manage your social media marketing and grow your brand's presence. Zoho Social supports major platforms such as Instagram, Facebook, Twitter, LinkedIn, Pinterest, Google My...load more
Wrike
Wrike is a project management platform used by small businesses in IT services, marketing, and education to manage tasks, workflows, and timelines. Users highlight its dashboards and collaboration tools as standout features, while some cite a steep...load more
Tableau
Tableau helps people transform data into actionable insights that make an impact. Easily connect to data stored anywhere, in any format. Quickly perform ad hoc analyses that reveal hidden opportunities. Drag and drop to create interactive dashboards...load more
Semrush
Semrush enables businesses globally to run search engine optimization, pay-per-click, content, social media and competitive research campaigns and get measurable results from online marketing. Semrush allows customers to understand trends, uncover...load more