Best Lead Nurturing Software for 2026 - Krowdbase

Best Lead Nurturing Software for 2026 - Krowdbase

Lead Nurturing helps organizations capture cleaner data for timely, board-ready reporting while aligning stakeholders around clear responsibilities and outcomes. Instead of stitching together point tools, a dedicated lead nurturing platform centralizes workflows, data, and communication so decisions move faster and errors drop. Teams across IT and security owners in regulated industries see immediate gains from consistent processes, governed access, and reliable records of who did what and when. Krowdbase lists the best Lead Nurturing Software with pricing, features, screenshots, and demos. Compare vendors easily to find the right fit for your team size, industry, and budget. 

During evaluation, focus on configurability, admin effort, reporting depth, and how well it integrates with single sign-on, MFA, and audit logging. Selecting the right lead nurturing solution today sets a durable foundation for scale, resilience, and measurable ROI over time. Clear pricing and transparent roadmaps help teams adopt confidently.

168 Softwares | Rankings updated: Feb 28, 2026

Explore top Lead Nurturing Softwares with features, pricing, screenshots, and videos

Features
Devices
Pricing
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HubSpot CRM
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HubSpot CRM

HubSpot CRM is a contact and lead management platform used primarily by small businesses in marketing, IT, and software services. Reviewers highlight its ease of use, strong email tracking, and integrations with Gmail and Outlook. A 2025 update intro...load more

Free Trial AvailableStarting at: $20/per month
ActiveCampaign
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ActiveCampaign

ActiveCampaign helps small businesses automate email campaigns, manage contacts, and personalize outreach across channels. Its most used by marketing and administrative teams in service-based industries. Its automation depth and segmentation tools ar...load more

Free Trial AvailableStarting at: $15/per month
Mailchimp
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Mailchimp

Mailchimp is a marketing platform primarily used by small businesses in marketing and IT services to manage email campaigns and customer outreach. Users value its drag-and-drop editor and real-time analytics for campaign tracking. Its AI growth assis...load more

Free Trial AvailableStarting at: $13/per month
Drip
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Drip

Drip is an email marketing platform that helps you send beautiful, hyper-segmented emails that reach the right person at the right time. Customize our email templates and prebuilt workflows to delight your audience at each journey stage and engage wi...load more

Free Trial Not AvailableStarting at: $39/per month
Freshsales
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Freshsales

Freshsales helps small businesses manage contacts, leads, and campaigns from a single dashboard. Its most used by sales and support teams in service-oriented firms. Reviewers highlight its ease of use and built-in email tools, though youll likely fac...load more

Free Trial AvailableStarting at: $11/per month
Zoho CRM
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Zoho CRM

Zoho CRM is a customer relationship management (CRM) tool primarily used by small businesses in IT services, marketing, and software. It helps teams manage leads, automate sales workflows, and centralize customer data. Reviewers highlight its afforda...load more

Free Trial AvailableStarting at: $14/per month
Keap
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Keap

Keap helps small businesses manage customer relationships, automate outreach, and centralize contact data. Its most used by marketing, consulting, and real estate teams with daily customer relationship management (CRM) needs. Your team will value its...load more

Free Trial AvailableStarting at: $299/per month
Intercom
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Intercom

Intercom is the leading AI customer service company, helping businesses deliver incredible customer experiences at scale.

Free Trial Not AvailableStarting at: $39/per month
GetResponse
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GetResponse

GetResponse offers a suite of email marketing tools designed to deliver tailor-made offers to your contacts when they re most active. You can build an effective email marketing strategy in a just few simple steps, without breaking the bank.

Free Trial AvailableStarting at: 16/per month
SugarCRM
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SugarCRM

SugarCRM combines AI technology with advanced CRM capabilities to improve customer engagement, accelerate sales cycles and boost marketing impact. Renowned for its exceptional customizability, seamless integrations, and superior customer service, Sug...load more

Free Trial Not AvailableStarting at: $19/per month
Pipedrive
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Pipedrive

Pipedrive is a customer relationship management (CRM) tool built for small businesses in industries such as IT, marketing, and finance. It supports sales, marketing, and admin teams in managing leads and pipelines through visual drag-and-drop workflo...load more

Free Trial AvailableStarting at: $14/per month
ActiveDEMAND
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ActiveDEMAND

ActiveDEMAND is a complete all-in-one marketing infrastructure for established agencies looking to profitably scale their operations. The fully white-labeled marketing automation system includes email marketing, workflow automation, call tracking, fo...load more

Free Trial Not AvailableStarting at: $15/usage based
ClickDimensions
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ClickDimensions

Founded in 2010, ClickDimensions is the leading marketing platform for Microsoft Dynamics, with more than 3,700 customers around the globe and a partner network that spans 76 countries today. As The Marketing Cloud for Microsoft Dynamics, ClickDimens...load more

Free Trial Not AvailableStarting at: $499/per month
Ontraport
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Ontraport

The key to real results from your email marketing is attention-grabbing messages at the exact right moment. Using Ontraport's email marketing tools, you can set up automation to make sure the perfect moment is never missed. Cut through people's clutt...load more

Free Trial Not AvailableStarting at: $29/per month
VERO
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VERO

VERO offers a game changing technology that automates residential applicant screening and leasing. The platform enables renters, owners and operators to complete the residential leasing process with unprecedented efficiency. Our patent-pending techno...load more

Free Trial Not AvailableStarting at: $3/per year
LeadSquared
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LeadSquared

LeadSquareds Healthcare CRM is a comprehensive solution that complies with 21 CFR Part 11 and HIPAA, ensuring secure data capture, transfer, and management. It offers seamless EMR/EHR integration, efficient patient management, and robust scheduling c...load more

Free Trial Not Available
Brevo
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Brevo

All-in-one platform that helps businesses of all sizes manage customer relationships via email, SMS, chat and more.

Free Trial AvailableStarting at: $9/per month
Constant Contact
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Constant Contact

Insights from verified Capterra reviews from the past 2 years. Constant Contact helps small businesses manage outreach and engagement. Its popular with marketing and admin teams in nonprofits and service-based firms. Reviewers highlight its drag-and-...load more

Free Trial AvailableStarting at: $12/per month
Bitrix24
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Bitrix24

Bitrix24 helps small businesses manage customer relationships, tasks, and internal communication from a single platform. Its most used by administrative and marketing teams working daily across CRM and project workflows. Reviewers value its task sche...load more

Free Trial AvailableStarting at: 61/per month
EngageBay CRM
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EngageBay CRM

EngageBay CRM helps businesses manage customer relationships, automate marketing, and streamline outreach. Its most used by marketing, IT services, and software services teams. Your team will value its contact management and campaign tools, though re...load more

Free Trial AvailableStarting at: $14.99/per month
Omnisend
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Omnisend

150k+ Shopify, WooCommerce, and Wix ecommerce stores scale their business with Omnisend powerful email & SMS marketing platform.

Free Trial AvailableStarting at: $16/per month
Marketo Engage
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Marketo Engage

Adobe Marketo Engage is a powerful, scalable and marketer-friendly marketing automation solution that enables brands to create a global marketing COE to orchestrate and execute cross channel campaigns across buying journeys. It helps improve buyer en...load more

Free Trial Not Available
Meritto
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Meritto

Meritto is a flagship product of NoPaperForms, empowering over 1200 educational organizations across the globe to grow their enrollments. Our comprehensive suite of purpose-built tools Enrollment Cloud, Education CRM, Application Platform, Education...load more

Free Trial Not Available
Podium
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Podium

Podium Payments simplifies the payment experienceor you and your customers. Accept every payment method and keep payments secure.

Free Trial Not Available
Dripify
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Dripify

Dripify.com - is the most advanced LinkedIn automation & lead generation tool on the market that allows to: Create LinkedIn prospecting campaigns by selecting desired automated LinkedIn actions, delays, and conditions Onboard team members and do Link...load more

Free Trial Not AvailableStarting at: $39/per month